Below is a list of the rejections that can occur throughout the Business Registration process. Each rejection requires action steps, which are outlined below.
EIN/Name Mismatch
The Business Legal Name you entered doesn’t match what the IRS has for your EIN. Please make sure the name is spelled exactly as it is with the IRS. If your EIN was recently issued, upload your EIN letter from the IRS here.
EIN Not Found
We couldn't confirm the EIN you gave us. Please double-check that your Business Legal Name and EIN are entered correctly. If your EIN was issued in the last few weeks, upload your EIN letter from the IRS here.
Missing Opt-In Language
Your contact form needs to include an opt-in message that explains how you’ll use their information. Please add opt-in language to your primary contact form. The opt-in must include:
- A clear statement like "I agree to be contacted by text..."
- Instructions on how to opt out (e.g., "Reply STOP to unsubscribe.")
- A link to your Privacy Policy & Terms of Service
- Who will be sending the messages (e.g., "ABC Realty Inc.")
- A note that data rates may apply (e.g., "Msg/data rates may apply.")
- How often messages will be sent (e.g., "Message frequency varies.")
Here is more information on How to Obtain Proper Opt-In Consent on your Website.
Missing Privacy Policy
Your contact form’s opt-in message needs a link to your Privacy Policy. Your Privacy Policy should also mention that you don’t share or sell people’s information for marketing purposes. We suggest including this phrase:
"Data will not be shared with third parties for promotional or marketing purposes."
If you already have a similar phrase in a disclaimer for California residents, please add a separate one that applies to everyone. If you don’t have a Privacy Policy, your website provider might offer one, or you can create your own. Here is more information on How to Obtain Proper Opt-In Consent on your Website.
No Contact Form
We couldn’t find a contact form on your website. Your site needs to have a form where people can enter their phone number and opt-in to be contacted. The opt-in message should include clear language acknowledging opt-in, details on how to opt-out, and links to your Privacy Policy and Terms. Here is more information on How to Obtain Proper Opt-In Consent on your Website.
Opt-In Language Needs Improvement
The opt-in message on your website doesn’t meet current guidelines. Please update the opt-in message on your contact forms. The opt-in must include:
- A clear statement like "I agree to be contacted by text..."
- How to opt-out (e.g., "Reply STOP to unsubscribe.")
- A link to your Privacy Policy & Terms of Service
- Who will be sending the messages (e.g., "ABC Realty Inc.")
- That data rates may apply (e.g., "Msg/data rates may apply.")
- Message frequency details (e.g., "Msg frequency varies.")
Here is more information on How to Obtain Proper Opt-In Consent on your Website.
Third-Party Website
We can’t accept pages from larger corporate websites (like kw.com or exp.com), Zillow profiles, or Realtor.com pages for Business Registration. Carriers need to verify your business website to confirm your business identity. Please provide a professional website with a contact form and opt-in consent. If you don’t have a website, you can create a business page with a contact form and make sure it includes proper opt-in language. Here is how to Create a Business Page with a Contact Form.
Website Doesn't Work
Your website didn't load when we clicked the link provided. Please check that your website URL is correct, accessible, and has the right opt-in disclaimers. Here is more information on How to Obtain Proper Opt-In Consent on your Website.