Integration Types
API
Email
Zapier
Follow Up Boss Pixel
The Union Street Media integration syncs your Union Street Media leads’ contact information, favorited properties, saved searches, and other website activity to Follow Up Boss.
API Integration
Note: The owner of the account must complete the API integration.
- Create a Follow Up Boss API Key by going to Admin > API
- Select Create API Key
- Name the API Key Union Street Media > Create API Key
- Press Copy
- Send this API Key and your Follow Up Boss Login Email to your Union Street Media representative. They will enable this integration on their end. If there are existing leads in Union Street Media, they will be synced with Follow Up Boss.
Synced Information
Upon Lead Creation: When a lead is created in either system, the following information will be synced:
- First name
- Last name
- Email (Primary and, if it exists, secondary)
- Phone (Primary and, if it exists, secondary)
- Address (Street, city, state, zip)
Lead Activity: When a lead generates activity in Union Street Media, the following information will be synced with Follow Up Boss:
- Saved Searches (will display in Timeline)
- Saved Properties (will display in Website Activity)
- Viewed Properties (will display in Website Activity)
- Viewed Pages (will display in Website Activity)
FAQs
What is Union Street Media?
Union Street Media is a full-service digital marketing agency that provides personalized solutions for your real estate business from a suite of DM packages and a content management system to responsive, IDX integrated websites.
How do you incorporate Union Street Media lead assignments?
When a lead registers from a site that does not use Union Street Media Lead Routing, the lead will be sent to Follow Up Boss and be routed via Follow Up Boss Lead Flow. If a site does use Union Street Media lead routing the lead will be routed in Union Street Media first and then sent to Follow Up Boss.