Showable is a lead capture and open house management platform built for real estate teams. This integration allows Follow Up Boss users to automatically sync open house leads captured in Showable directly into their CRM.

With this one-way integration, every open house visitor is logged, tracked, and ready for follow-up in Follow Up Boss—without manual data entry.

How it works

Capture leads at open houses

Agents use Showable’s mobile-friendly digital sign-in form to collect visitor information at open houses. No app download is required for guests.

This replaces paper sign-in sheets and helps capture more complete and accurate lead data.

Automatic lead sync to Follow Up Boss

As soon as a guest submits their information, their contact details are instantly pushed into Follow Up Boss through a one-way integration.

There is no delay and no manual import required.

Lead enrichment and tracking

Each synced lead includes:

• Guest name.
• Email address.
• Phone number.
• Lead type (buyer, seller, renter).
• Whether the guest is represented by an agent (yes or no).
• Open house date and time.
• Property address.
• Host agent information.

This ensures your team has full context for follow-up.

Seamless CRM workflows

Once the lead is in Follow Up Boss, you can:

• Trigger action plans.
• Assign tags.
• Route leads to specific agents.
• Manage follow-up like any other CRM contact.

Before you begin

• You must have an active Follow Up Boss account.
• You’ll need access to your Follow Up Boss API key.
• You must have access to your Showable account settings.

Set up the integration

The owner of the account needs to complete the following steps with their API key. 

1. Log in to your Showable account.
2. Go to Integrations from the account menu.

3. Select Follow Up Boss from the list.

4. In a separate tab, log in to Follow Up Boss.
5. Navigate to Admin, then select API.
6. Copy your API key.
7. Return to Showable, paste the API key into the field, and click Save.

Once saved, all new open house leads captured in Showable will automatically sync to Follow Up Boss.

Disconnect the integration

If you need to disconnect the integration:

1. Go to Integrations in Showable.
2. Select Follow Up Boss.
3. Click Disconnect.

New leads will no longer sync after disconnection.

Frequently asked questions

Does Showable send leads to Follow Up Boss in real time?

Yes. As soon as a guest signs in at an open house, their information is immediately pushed to Follow Up Boss.

Is the integration one-way or two-way?

The integration is one-way. Showable sends lead data into Follow Up Boss, but Follow Up Boss does not send data back into Showable.

What data gets synced?

Showable syncs the guest’s:

• Name.
• Email address.
• Phone number.
• Lead type (buyer, seller, renter).
• Agent representation status.
• Open house date and time.
• Property address.
• Host agent information.