The ez Home Search Embedded App for Follow Up Boss is a powerful tool designed to help agents manage leads and convert them into clients more effectively. Built directly into Follow Up Boss, it provides real-time insights about your leads, helps you customize property searches, monitor email activity, create branded property links and landing pages, and manage all communication in one place. This integration is perfect for agents, and ISAs focused on simplifying their workflow and maximizing lead conversions.
How it Works
All-in-One Convenience
No need to switch between different platforms. Everything you need—lead statuses, activity tracking, custom searches, and marketing—can be managed directly within Follow Up Boss.
Enhanced Lead Engagement
Understand exactly what your leads are doing in real-time:
- Homes viewed
- Searches saved
- Emails sent and opened
Use these insights to follow up effectively at the right moment.
Personalized Lead Experiences
With ez Home Search, you can:
- Collaborate directly with leads on their property searches.
- Instantly create branded landing pages for teams, agents, open houses, home valuations & cash offers.
- Customize pages to align with your brand, directly connected to your FUB account.
Higher Conversion Rates
Keep your leads interested and active through automated retargeting, alerts, and content marketing. This ongoing engagement significantly improves your chances of closing deals.
Protect Your Leads
When you invite leads into ez Home Search, they remain exclusive to you. This ensures no one else can claim your leads.
Data Synchronization
Most data syncs one-way, flowing from ez Home Search into Follow Up Boss. The only exception is lead status updates, which sync back to ez’s marketing team.
Integration Setup Instructions
⚠️ Important: Before starting the integration setup below, make sure you've already signed up for an ez Home Search Exclusivity or an ez Connect account and completed your onboarding process.
Step 1: Enable the Embedded App
1. Go to Admin > Integrations
2. Embedded Apps > ez Home Search
3. Click Enable
Step 2: Confirm a Successful Integration
Once enabled, you'll see the embedded app appear on the right-hand side of lead profiles, indicating that the integration is active.