The Follow Up Boss Pixel makes it easy to see your lead’s web and marketing activities right within Follow Up Boss. Get exceptional insight into exactly what leads are looking for when they’re online, and the actions they’re taking on your website. Below are instructions for installing the Pixel on your Lofty website.

Setup

1. In Follow Up Boss, go to Admin > Integrations > Follow Up Boss Pixel

2. Click Email your web developer instructions

3. Email the Pixel code to support@lofty.com to request the code to be added to the head tag of your website.

Note: Lofty requires the code to be formatted a bit differently. To match their format, delete the first two lines from the code snippet: 

<!-- begin Widget Tracker Code -->
<script>

Delete the last two lines from the code snippet:

</script>
<!-- end Widget Tracker Code -->

Add a semicolon at the beginning of the snippet. It should now start like this:

;(function(w,i,d,g,e,t){w["WidgetTrackerObject"]=g;(w[g]=w[g]||function()

Yours should look similar to this: