Run More than Once
By default, automations will only run once per contact. If you would like the automation to continue to run every time the trigger event happens and the conditions are met, choose this option:
With this option selected, when the trigger happens and the conditions are met, the automation will apply the action plan as long as the action plan is not already running or already paused.
This setting is helpful when using workflow-based or task-based action plans. This is not recommended for action plans utilizing email templates because a person could receive the same template more than once.
Annual recurring dates, such a Birthdays or Anniversaries are another great way to use this setting. If you are sending an email in the Action Plan, switch out the template each year so your contacts get a new Birthday wish each year!