With the Follow Up Boss Pixel or IDX website connected to Follow Up Boss, you have the opportunity to tap into valuable insights about visitor traffic and site interactions. This data is incredibly helpful in gaining a deeper understanding of the content that captures prospects' interest, ultimately assisting in turning them into promising leads.

Website Activity Shown in Follow Up Boss

Follow Up Boss can show the following website activities, though this will depend on your website:

• Property Inquiry
• General Inquiry
• Seller Inquiry
• Registration
• Saved Property
• Viewed Property
• Viewed Page
• Visited Website
• Property Search
• Saved Property Search
• Unsubscribed

Where can I view this information?

Dashboard

To view lead activity on the dashboard, click the FUB logo in the upper left-hand corner. 

People

To view additional information about website activity, go to the People page. Expose the columns Properties Viewed, Last Visit, Properties Saved, Pages Viewed, and Visits to gain further insight into lead activity. 

Lead Profile

On the Lead Profile, navigate to the Activity section on the right-hand side. View who is online now and recent activity including page views. This section shows the 5 most recent inquiries, page views, property views, or property saves. 

If you click on the View All link, it will show you more information about the activity. 

Click to view more data on the source's website

Note: This button shows the source and source URL from the lead's first event.

Other events like Property Inquiry, Registration, etc. appear on the timeline in the middle section of the screen:

Website Activity Reports

Lead Sources

In the top navigation menu go to Reporting > Lead Sources and select different reports that provide information on website activities. For more information, check out Lead Source Report. 

Properties

In the top navigation menu go to Reporting > Properties. You can switch between properties and zip codes in the Show Me dropdown. For more information, check out our Property Report.

You can see people who inquired about a specific property by clicking on a specific property on the map.

Once you click on a property on the map, you'll see a list of people who sent an inquiry about that specific property.

To quickly locate a property by address press Ctrl-F (Windows) or Cmd+F (Mac) to open the browser's search prompt and start typing the address. Once the address is located on the left side, hover the mouse over that address on the left side and it will highlight the property on the map. Click on that property on the map and you'll see a list of people who inquired about that property.

FAQs